The Designer
Alana Lael
Virginia-based fashion designer striving to combine the worlds of fashion and architecture — creating looks that empower clients through bold silhouettes and innovative materials. Alana prioritizes a sustainable life cycle for each product, using materials that are safe for the skin and the environment.
With a drive to be part of the fashion industry, Alana graduated from the Savannah College of Art and Design, studying Fashion Marketing and Management, and launched her label in 2024 following a local fashion showcase. LAEL focuses on client-based appointments, working one-on-one to make sure each piece is custom made to fit.
LAEL is currently showcased in Richmond, Virginia; Washington, D.C.; and Paris.
01
Purpose
To empower, build confidence, and combine innovation with comfort, from businesswear that makes clients feel unstoppable to one-of-a-kind couture.
02
Values
Understanding and preparing for the full lifetime of each garment, and creating safe, healthy options that don't compromise the consumer's health.
03
Message
That confidence, innovation, and healthy choices can all exist together in one product.